Products

This silky putty primer creates a flawless base by minimizing pores and smoothing skin. With a velvety texture, it grips...

Our best-selling primer goes matte! The skin perfecting Matte Putty Primer is infused with Kaolin and White Charcoal to absorb...

This dual-ended putty primer applicator is a game-changer for flawless priming. One side features a silicone spatula to scoop product,...

Our best-selling primer now comes in a matte finish! Infused with Kaolin and White Charcoal, this skin-perfecting primer absorbs excess...

The e.l.f. Solid Brush and Sponge Cleanser ensures thorough cleaning of your makeup tools. Comes with a convenient travel case...

This fun and fruity lip balm delivers a burst of hydration with a juicy grape flavor. Its smooth, non-sticky texture...

This refreshing lip balm provides juicy hydration with a delicious honeydew scent. Its smooth formula softens lips on contact, delivering...

This sweet lip balm provides long-lasting moisture with a burst of strawberry flavor. Its rich, creamy texture coats lips in...

This sweet and creamy lip balm treats your lips to rich moisture with a delightful vanilla frosting flavor. Its smooth...

A versatile brush with soft, rounded bristles perfect for blending foundation, bronzer, or blush for seamless coverage. Durable handle and...

Define and shape brows with this ultra-precise brow pencil. The taupe shade creates natural-looking strokes that mimic real hairs. Perfect...

E45 Cream is a clinically proven, intensely hydrating daily emollient suitable for dry and sensitive skin sufferers. It brings relief...

E45 Cream is a clinically proven emollient designed to treat and soothe a wide range of dry skin conditions. Its...

E45 Cream is a rich soothing cream that is unperfumed and non-greasy. This cream relieves dry skin conditions including flaking...

Face foaming cleanser for dry, sensitive and eczema-prone skin. E45 Face Foaming Cleanser is soap and sulphate free and enriched...