The ultimate salon like quality ash shades in a cool undertone. Features Anti-Brass Purple Technology Hair Care (shampoo / conditioner) formulated specifically to be used after your Excellence Cool Creme, to reveal radiant colour that stays cool over time (*if the 60ml conditioner is applied after 2 and 4weeks).

Directions

Add the colouring cream to the developer and shake well to mix.
Apply the mix to your hair, starting from the roots then throughout the lengths and ends. Leave in hair for 30 mins.
Rinse your hair until the water runs clear. Use the Gentle pH Purple Shampoo to remove any excess residue.
Apply a small amount of the Anti-Brass Purple Mask. Leave in for 3 mins then rinse your hair. Use the mask once a week until your next colour for a lasting anti-brass result (*if the 60ml conditioner is applied after 2 and 4weeks).

Ingredients

1224322- Colouring Cream: AQUA / WATER * CETEARYL ALCOHOL * PROPYLENE GLYCOL * DECETH-3 * LAURETH-12 * AMMONIUM HYDROXIDE * OLETH-30 *HEXADIMETHRINE CHLORIDE * LAURIC ACID * GLYCOL DISTEARATE * POLYQUATERNIUM-22 * ETHANOLAMINE * SILICA DIMETHYL SILYLATE [NANO] / SILICA DIMETHYL SILYLATE * CI 77891 / TITANIUM DIOXIDE * 2,4-DIAMINOPHENOXYETHANOL HCL * m-AMINOPHENOL * ASCORBIC ACID * SODIUM METABISULFITE * THIOGLYCERIN * TOLUENE-2,5-DIAMINE * DIMETHICONE * PROLINE * CARBOMER * THREONINE * RESORCINOL * EDTA * PARFUM / FRAGRANCE. (F.I.L. C227587/1). 1152439- Developer: AQUA / WATER * HYDROGEN PEROXIDE * CETEARYL ALCOHOL * SODIUM SALICYLATE * TRIDECETH-2 CARBOXAMIDE MEA * PHOSPHORIC ACID * CETEARETH-25 * TETRASODIUM ETIDRONATE * TETRASODIUM PYROPHOSPHATE * GLYCERIN (F.I.L. C202318/2). 1241644 B- Purple Shampoo: AQUA /WATER * SODIUMLAURETH SULFATE * COCAMIDOPROPYL BETAINE * DIMETHICONE * SODIUMCHLORIDE * PARFUM/ FRAGRANCE* HEXYLENE GLYCOL * CITRIC ACID * SODIUM BENZOATE * SODIUM HYDROXIDE * AMODIMETHICONE * CARBOMER * GUAR HYDROXYPROPYLTRIMONIUMCHLORIDE *TRIDECETH-10 * GLYCERIN * SALICYLICACID * GLYCOL DISTEARATE * MICA * LINALOOL * HEXYL CINNAMAL * PEG-100 STEARATE * STEARETH-6 * PHENOXYETHANOL * ISOEUGENOL * COCO-BETAINE * TRIDECETH-3 * CI 77891 / TITANIUM DIOXIDE * BENZYL ALCOHOL * ACETIC ACID * FUMARIC ACID * CI 60730 / EXT. VIOLET 2 (F.I.L. C248857/1). 1241648- Purple Mask: AQUA / WATER * CETEARYL ALCOHOL * BEHENTRIMONIUM CHLORIDE * AMODIMETHICONE * ISOPROPYL ALCOHOL * PHENOXYETHANOL * CI 60730 / ACID VIOLET 43 * BENZOIC ACID * TRIDECETH-6 * POTASSIUMHYDROXIDE * LINALOOL * HEXYL CINNAMAL * CETRIMONIUM CHLORIDE * ISOEUGENOL * BENZYL ALCOHOL * PARFUM / FRAGRANCE (F.I.L. C247697/1).

L'Oreal Paris Excellence Cool Creme 8.11 Ultra Ash Light Blonde