Experience clinically proven instant and lasting relief from tooth sensitivity with Colgate Sensitive Pro-Relief Whitening Toothpaste. Powered by Pro-Argin® technology, this specialised formula works by blocking pain signals and building a long-lasting protective barrier over sensitive areas of your teeth.

Not only does it relieve sensitivity, but it also gently removes surface stains to help restore your teeth's natural whiteness—all with a low-abrasive formula designed for daily care.

Key Benefits:

Clinically proven instant and lasting relief for sensitive teeth
Pro-Argin® technology seals channels to nerves, blocking pain
Whitening formula gently removes stains for brighter teeth
Helps prevent tartar build-up and strengthens tooth enamel
Protects against cavities and removes plaque with brushing
Suitable for adults and children 7–12 years (with dentist advice)

How to Use:

For instant relief: Apply directly to each sensitive tooth with fingertip and gently massage for 1 minute, up to twice daily
For lasting relief: Brush twice daily using a soft toothbrush, focusing on sensitive areas
Do not swallow. Rinse with a small amount of water
Not suitable for children under 6

Ingredients:

Contains Arginine 8% w/w and Sodium Monofluorophosphate 1.1% w/w (1450 ppm F).
Other ingredients: Calcium Carbonate, Water, Sorbitol, Sodium Lauryl Sulphate, Flavour, Xanthan Gum, and more.

Warnings:

Always read the label and follow directions for use. If sensitivity persists, consult a dentist. Keep out of reach of children.

Colgate Sensitive Pro-Relief Whitening Toothpaste 110g